PRIVACY POLICY

LATEST UPDATE: SEPTEMBER 12, 2024

SIFT Fire Investigations (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website [www.siftfire.com] (the “Site”). Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

1. INFORMATION WE COLLECT

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

1.1 Personal Data
Personally identifiable information, such as your name, shipping address, email address, and telephone number, and demographic information, such as your age, gender, hometown, and interests, that you voluntarily give to us when you register with the Site, place an order, or participate in various activities on the Site (such as subscribing to newsletters, completing contact forms, or participating in contests or surveys).

1.2 Derivative Data
Information our servers automatically collect when you access the Site, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the Site.

1.3 Financial Data
Financial information, such as data related to your payment method (e.g., valid credit card number, card brand, expiration date) that we may collect when you purchase, order, return, or exchange products or services from the Site.

1.4 Mobile Device Data
Device information, such as your mobile device ID, model, manufacturer, and location information, if you access the Site from a mobile device.

1.5 Third-Party Data
Information from third parties, such as personal information or network friends, if you connect your account to a third-party service (such as Facebook, Google, etc.).

2. HOW WE USE YOUR INFORMATION

We use the information we collect in the following ways:

2.1 To Provide and Improve Our Services
We may use your information to process transactions, manage your account, and provide customer support. We also use your information to improve our Site’s functionality and services.

2.2 To Communicate with You
We may use your email address, phone number, or other contact information to send you administrative information, product updates, or marketing communications, if you opt-in for such communications.

2.3 To Comply with Legal Obligations
We may use your information to comply with applicable laws, regulations, and legal processes, or to respond to government requests.

2.4 To Personalize User Experience
We may use your information to personalize your experience on the Site, by showing content and advertisements tailored to your interests and browsing history.

3. SHARING YOUR INFORMATION

We do not sell or rent your personal information to third parties. However, we may share your information with third parties in the following situations:

3.1 Service Providers
We may share your information with third-party vendors, contractors, or agents who perform services for us, such as payment processing, data analysis, email delivery, hosting services, and marketing assistance.

3.2 Business Transfers
We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

3.3 Legal Obligations
We may disclose your information if required by law, court order, or other governmental authority, or if we believe in good faith that such action is necessary to comply with legal obligations, protect and defend our rights or property, or investigate possible wrongdoing.

4. COOKEIS AND TRACKING TECHNOLOGIES

We may use cookies, web beacons, tracking pixels, and other tracking technologies to help customize and improve your experience on the Site. Cookies are small data files that are placed on your device when you visit a website. You can set your browser to refuse cookies or to alert you when cookies are being sent.

For more information on how we use cookies and other tracking technologies, please refer to our Cookie Policy [or similar document].

5. SECURITY AND YOUR INFORMATION

We use administrative, technical, and physical security measures to protect your personal information. While we strive to use reasonable measures to protect your personal information, please be aware that no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against interception or misuse.

6. DATA RETENTION

We will retain your personal information for as long as is necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

7. YOUR PRIVACY RIGHTS

Depending on your location and applicable laws, you may have the following rights regarding your personal information:

7.1 Access and Rectification
You may have the right to access and request corrections to the personal information we hold about you.

7.2 Data Portability
You may have the right to request a copy of the information you provided to us in a structured, commonly used, and machine-readable format.

7.3 Deletion
You may have the right to request the deletion of your personal information, subject to certain legal exceptions.

7.4 Objection to Processing
You may have the right to object to or restrict the processing of your personal information under certain conditions.

If you would like to exercise any of these rights, please contact us using the contact information provided below.

8. INTERNATIONAL DATA TRANSFERS

Your information, including personal data, may be transferred to and maintained on servers located outside your country, where data protection laws may differ. By using the Site, you consent to such transfers.

9. THIRD-PARTY WEBSITES

N/AThe Site may contain links to third-party websites, services, or applications. We are not responsible for the privacy practices or content of such third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this policy. You are encouraged to periodically review this Privacy Policy to stay informed of any updates. Your continued use of the Site after any changes constitutes your acceptance of the revised Privacy Policy.

11. CONTACT US

If you have any questions or concerns about this Privacy Policy, please contact us at:

SIFT Fire Investigations

assignments@siftfire.com